WindMade Seeks to Influence Discussion at Rio+20
The UN Global Compact announced on April 11th that WindMade has been appointed as the official sustainability partner for their RIO+20 Corporate Sustainability Forum to be held from June 15th until June 18th, 2012 in Rio.
WindMade is the organization responsible for the first global consumer label identifying products made with wind power. The label also identifies companies and organizations that make use of wind power for 25% of their electricity. WindMade has worked to increase corporate investments in wind power by informing consumers about companies’ use of wind energy. Their efforts have helped increase demand for products that embrace this clean and renewable energy source. WindMade has been tasked with ensuring that the planning and execution of the Sustainability Forum have the smallest possible environmental impact. In particular, the power procurement of the Forum will be 100% wind powered.
The Corporate Sustainability Forum aims to strengthen private sector contribution to global sustainable development. Some of its goals include bringing greater scale to responsible business practices, advancing and diffusing sustainable innovation, and stimulating broader collaboration between companies, governments, civil society, and the UN. The UN Global Compact recognizes that the private sector has a critical role to play in this endeavour, and is increasingly putting sustainability – defined as a company’s delivery of long-term value in financial, social, environmental, and ethical terms – on its agenda. Through the UN Global Compact, over 6,000 companies have committed to conduct business according to mutually-recognized human rights, labor, environment, and anti-corruption principles.
For further reading on the UN Global Compact’s Corporate Sustainability Leadership, click here.